Recruit The Web 2.0 Way

Posted on Wednesday, 23rd July 2008 by Administrator

SmartPost, the innovative online job posting product from Bernard Hodes Group, today announced the expansion of its e-media network by adding Climber.com to its impressive roster of media partners. SmartPost now tops over 10,000 job posting and sourcing options, and this new media relationship brings together the best-in-class sourcing technology and reporting metrics of SmartPost with an industry trend-setter in the Web 2.0 wave of social networking sites. Read more…

P.S. The guys at Climber are really good people.

Tags: Array, Bernard Hodes Group, Impressive Roster, Industry Trend, Job, Job Posting, Media Partners, Metrics, Online Job, Relationship, Social Networking Sites, Sourcing Technology, Tops, Trend Setter
Posted in Recruiting Web 2.0, Recruitment News, Recruitment Social Media, Recruitment Technology | Comments (0)

Posted on Monday, 30th June 2008 by Administrator

I saw a TV commerical this weekend by IBM that asks a very important question about social networking Are you doing it because everyone else is? Or are you social networking with a specific business purpose in mind for your recruitment efforts?

Something to think about as you are connecting with all those “friends” of yours out there in Cyberspace.

Here’s a list of Social Networking sites! Review them with a recruiter’s eye.

Tags: Array, Business Purpose, Friends, List Of Social Networking Sites, Recruiter, recruiting, Recruitment Efforts, Social Networking Sites
Posted in Recruiting Web 2.0 | Comments (0)

Posted on Wednesday, 25th June 2008 by Administrator

Using Google AdWords for your recruitment campaigns? Here are some basic tips in the article below. Use it as a checklist, to review what you are doing with our Google AdWords campaigns…More…

Tags: Google, Pay Per Click, Recruitment Campaigns, Recruitment Websites
Posted in HR SEO-SEM-PPC, SEO | Comments (0)

Posted on Monday, 23rd June 2008 by Administrator

Here is a compelling example of why using Web 2.0 tools in recruiting is an essential component to any Interview with Scott Morrison by WSJ Digital about how salesforce.com uses advanced Web 2.0 tools to recruit new talent.

Tags: Array, Scott Morrison, Wsj
Posted in Recruiting Web 2.0 | Comments (0)

Posted on Wednesday, 4th June 2008 by Administrator

Well, if you are fan of fine shoes, you have probably heard of Zappos, an online retailer of footwear. It was a pleasure last week to have a chance to speak to Christa Foley (@electra), Recruiting Manager for Zappos, about how her team is using Twitter to connect with job seekers.

If you take a look at the Zappos home page you’ll see that they are actively linking to Twitter encouraging Zappos customers to connect with Zappos employees.

What happens next is really the beauty of using a tool like Twitter. The more people “following” Zappos employees the larger an audience to market career opportunities and Zappos products. For example, Southwest Airline (@southwestair) has a strong presence on Twitter with over 1,500 “Followers”, customers interact with Southwest this way everyday. It can’t help but build a better connection between employer, customer and potential employee.

Christa has experienced success in hiring candidates from Twitter connections saying ” A hire from Twitter is a nice bonus and we actively cultivate that relationship. It allows us get the word out that Zappos is a really great place to work and we interact with them in a way that brings the Zappos story to life.” Zappos has over 400 employees actively using Twitter as a customer service and recruitment tool. They have created a Zappos Twitter Page. The Zappos HR team even incorporates Twitter into new hire orientation.



Adding Web 2.0 tools to the recruiting mix can only lead to a more positive recruiting experience for the candidate and the recruiter. Zappos has wrapped it’s arms around it and welcomed it into their process. It’s exciting to see a company like Zappos taking a chance to find a way to incorporate Web 2.0 tools into their recruitment process. Hats of to Zappos!

Follow me on Twitter - @johnwalkerinfo and take a look for yourself.

- John Walker

Tags: Array, Audience, Career Opportunities, Customer Relations, Electra, Employer Recognition, Experience Success, Fine Shoes, Foley, Followers, Footwear, Hats, Hr Team, Job Opportunities, Job Seekers, John Walker, Marketplace, New Hire Orientation, New Tools, Online Footwear, Online Retailer, Pleasure, Pool, Recruiter, Recruitment Tool, Southwest Airline, Southwestair, Staffing Agency, Staffing Solution, Standpoint, Taking A Chance, Twitter, Zappos
Posted in Recruiting Web 2.0 | Comments (0)

Posted on Tuesday, 27th May 2008 by Administrator

If you had any doubt that the world of Recruiting and Human Resources is changing right before our eyes, check out this 60 Minutes report. Understanding how to communicate with all the generations that make up our workforce is going to be challenging and very exciting. The organizations that grab a hold of this message and run with it are those that will come out on top.

As you are watching this video think of how your organization is communicating your employment brand, career opportunities, benefits and perks to all the generations that make up your workforce and your talent pools using the tools that they use in their everyday lives. A “one size fits all” approach probably does not work anymore. You already know this but how many companies out there are putting these practices into action?

I think many of us are in a form of denial that these changes are happening, take a closer look.

Tags: 60 Minutes, Career Opportunities, Closer Look, Denial, Doubt, Employment Opportunities, Everyday Lives, Generations, Human Resources, Millenials, Open Positions, recruiting, Talent Pools, Workforce
Posted in Recruitment News | Comments (0)